Inside the top 3 Korean cinemas offering film-goers a luxury red-carpet experience
- Private viewing rooms, concierge service and amenities like plush slippers and blankets – cinema groups like Lotte Cinema, CJ CGV and Megabox are delivering the goods to viewers looking for an ultra-luxe outing
There was a time when audiences watched movies in cinemas full of narrow, uncomfortable seats in tight rows, with thin plastic armrests.
In South Korea – one of the world’s largest film markets with annual ticket sales of 200 million – cinemas are starting to provide premium services for high-end viewers who yearn for an exclusive experience at the movies.
Three major multiplex brands – Lotte Cinema, CJ CGV and Megabox – have been developing special cinemas and have maintained dedicated premium seats and services for film-goers to indulge.
Deluxe sofa seating offered with concierge service
Lotte Cinema’s premium theatre Charlotte at Lotte World Tower in Jamsil, Seoul, provides the full service that takes the movie experience to the next level.
Near the regular ticket booth, an oval entrance opens up to an exclusive lounge for customers.
The lounge, with decorative lighting fixtures, has its own ticket booth and bar which serves snacks and drinks, including wine. Customers can also order complimentary drinks at the station to enjoy at the lounge before the movie, or have it served to them inside.
Only available in 10 Lotte Cinema theatres in Korea, including four venues in Seoul, this theatre also has oversized reclining armchairs.