Many entrepreneurs and food businesses are jumping on the opportunity to produce lab-grown meat. Photo: The Alpina Gstaad
Many entrepreneurs and food businesses are jumping on the opportunity to produce lab-grown meat. Photo: The Alpina Gstaad

Lab-grown caviar and foie gras? Why premium cell-cultured meats are set to be biotech’s newest gold mine: in 2023, focus is shifting to luxury consumers with an appetite for cruelty-free proteins

  • Companies are racing to stock lab-grown meat in supermarkets, but it’s an expensive endeavour, so some entrepreneurs see more potential in lab-grown luxury products where you can charge a premium
  • Vow Food created a lab-grown protein called Morsel, which costs US$300 a pound, while SuperMeat, Upside Foods, Aleph Farms and Finless Foods also promise to bring cruelty-free protein to the table

Many entrepreneurs and food businesses are jumping on the opportunity to produce lab-grown meat. Photo: The Alpina Gstaad
Many entrepreneurs and food businesses are jumping on the opportunity to produce lab-grown meat. Photo: The Alpina Gstaad
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