Tokyo, Paris and Los Angeles are this summer’s top destinations for Chinese travellers with key opinion leaders more often posting content on public platforms, such as Weibo, rather than the private platform WeChat. Photo: Shutterstock.com

Weibo vs WeChat: KOL report reveals what Chinese travellers use to pick holidays

Tokyo, Paris and Los Angeles top summer spots says ParkLu report that shows key opinion leaders’ moving from private to public platforms

Topic |   Social media

TOP PICKS

Tokyo, Paris and Los Angeles are this summer’s top destinations for Chinese travellers with key opinion leaders more often posting content on public platforms, such as Weibo, rather than the private platform WeChat. Photo: Shutterstock.com
READ FULL ARTICLE