Kith Treats enlists A-listers like Bella Hadid to help sell its products. Photo: Instagram Kith Treats enlists A-listers like Bella Hadid to help sell its products. Photo: Instagram
Kith Treats enlists A-listers like Bella Hadid to help sell its products. Photo: Instagram
Eva Langer
Opinion

Opinion

Eva Langer

4 ways millennials and Gen Z customers are shaping the future of luxury retail – and how A-listers like Bella Hadid are lending a hand

Companies now enlist star names to sell goods and offer Instagramable products to attract younger generations

Kith Treats enlists A-listers like Bella Hadid to help sell its products. Photo: Instagram Kith Treats enlists A-listers like Bella Hadid to help sell its products. Photo: Instagram
Kith Treats enlists A-listers like Bella Hadid to help sell its products. Photo: Instagram
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