The demands and rewards of e-commerce could make solid bricks and mortar lose its appeal. Illustration: Tanya CooperThe demands and rewards of e-commerce could make solid bricks and mortar lose its appeal. Illustration: Tanya Cooper
The demands and rewards of e-commerce could make solid bricks and mortar lose its appeal. Illustration: Tanya Cooper

Visiting malls, or buying online? How China is reshaping luxury shopping post-Covid-19

The luxury industry in post-coronavirus China is pinning its hopes on digital makeovers to boost flagging sales, but is it enough – and which brands are as smart as their customers?

Topic |   Luxury in China
The demands and rewards of e-commerce could make solid bricks and mortar lose its appeal. Illustration: Tanya CooperThe demands and rewards of e-commerce could make solid bricks and mortar lose its appeal. Illustration: Tanya Cooper
The demands and rewards of e-commerce could make solid bricks and mortar lose its appeal. Illustration: Tanya Cooper
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