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Lamborghini CEO Stefano Domenicali discusses the Macau Grand Prix, future sports cars and the long-awaited SUV

STORYLee Wing-Sze
Stefano Domenicali.
Stefano Domenicali.
Luxury CEOs

Lamborghini boss Stefano Domenicali looks at future challenges for the carmaker

Lamborghini president and CEO Stefano Domenicali discusses the Macau Grand Prix, future sports cars and the brand’s long-awaited SUV.

 

L amborghini has supported drivers competing in the Macau Grand Prix. What do you think about the event and the race?

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Motorsport is a very important area for Lamborghini. Our models are all crafted around the driving emotion, so what better way to show off the power and cutting-edge design of our models than on the racing circuit? In 2016, at the FIA GT World Cup at Macau, one of our customer teams entered two Lamborghini Huracán GT3s and this was our brand’s debut in the fascinating street race that is the Macau Grand Prix.

What challenges do sports car manufacturers face?

Future challenges we constantly look into and monitor are about self driving cars, connectivity, hybridisation and electrification, CO2 and sustainability. Regarding self-driving cars, the pleasure and the thrill of driving a Lamborghini are, and will remain, some of the main reasons why people purchase our super sports cars. So it’s difficult to imagine a future vehicle bearing the brand of the Raging Bull in which the owner is merely a passenger.

 

 

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