How to customise your Rolex to make it one of a kind

Three specialist firms, Titan Black, Blaken and MAD Paris, can transform the designs and colours of Rolex watches so they look exactly the way you want
Sometimes a conventional Rolex is not enough to please everyone’s taste.
Yes, we’re all looking for that holy grail of watches, the Rolex Newman Daytona – a rare version of the watch once owned by the late American film star Paul Newman, which sold at auction in 2017 for US$17.75 million – a record price for a wristwatch.
Yet what if such rare chronographs are just not, well, rare enough for your taste?
That is when you can turn to specialist companies that can customise your Rolex the way you want.

We look at three companies, Titan Black, Blacken and MAD Paris, which focus on luxury timepiece customisation to see what they do to create a unique – often personal transformation – to a Rolex watch.
Titan Black
Taking blackened watches to the next level, British customiser Titan Black brings light to the dark dials of its customised Rolexes with its very own Chronolight technique.