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South Korea
AsiaEast Asia

South Korea sees 470% more Chinese visitors, as Thai tourists stay away

  • Thailand had been the top Southeast Asian tourism source country, but has now fallen to third place behind Vietnam and the Philippines

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Chinese tourists wave as they visit South Korea’s port city of Busan after disembarking a cruise ship on Wednesday last week. Photo: Yonhap/via EPA-EFE
The Korea Times
Foreign tourists arrivals in South Korea have surged this year, but fewer are coming from former top Southeast Asian source country Thailand, which has fallen to third place behind Vietnam and the Philippines.

Data from the Korea Tourism Organisation shows 119,000 Thai tourists visited South Korea from January to April, a 21.1 per cent decrease compared to the same period last year. In contrast, the overall number of foreign tourists increased 86.9 per cent during the same period, according to Yonhap News Agency.

Chinese tourists increased by 470 per cent and Japanese by 86 per cent, the data showed. Other Southeast Asian countries also saw significant increases, including the Philippines (76 per cent), Indonesia (51 per cent), Malaysia (35 per cent), Vietnam (29 per cent) and Singapore (11 per cent).
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Even compared to pre-pandemic levels, the recovery rate of Thai tourists remains low. From January to April this year, Thai tourist numbers were only 59 per cent of what they were in the same period in 2019, significantly lagging behind the overall foreign tourist recovery rate of 88 per cent.

In 2019, Thailand was the top Southeast Asian country in terms of tourists to South Korea with 572,000 visitors, surpassing Vietnam (554,000) and the Philippines (504,000). However, this year, Thailand has fallen to third place with 163,000 visitors, behind Vietnam (163,000) and the Philippines (158,000).

Foreign tourists crowd a shopping street in Seoul last year. Industry experts attribute the decline in Thai tourists to negative sentiments related to the K-ETA system. Photo: Yonhap via EPA-EFE
Foreign tourists crowd a shopping street in Seoul last year. Industry experts attribute the decline in Thai tourists to negative sentiments related to the K-ETA system. Photo: Yonhap via EPA-EFE

Industry experts attribute the decline in Thai tourists to negative sentiments arising from entry refusals at South Korea’s borders.

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