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‘People who really love books will come’: poet opens bookstore in mountainous village in China to provide space for locals to read and children to study

  • A bookstore in the middle of nowhere built in the shape of the number seven and containing 7,000 books has caught attention online in mainland China
  • The owner is a self-styled poet who spent US$116,000 building the store and says he wants to improve local villagers’ access to literature

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The shop’s owner Jiang Libo is a self-styled poet who built the store over the past three years to help locals access reading material. Photo: SCMP composite/Douyin
Alice Yanin Shanghai

A man in China who spent 800,000 yuan (US$116,000) building a bookshop in a remote village on top of a mountain has captivated mainland social media after a video of the store was posted online.

Milestone Bookstore is located in a rural area of Zhejiang province in eastern China, surrounded by farmland and woodland atop a mountain, Dami Video reported.

The bookstore is built in the shape of the number seven and has a collection of 7,000 mostly literary books.

Store owner Jiang Libo says that despite the difficult-to-access location, people would still come to the store out of curiosity and a love of reading. Photo: Weibo
Store owner Jiang Libo says that despite the difficult-to-access location, people would still come to the store out of curiosity and a love of reading. Photo: Weibo

The owner Jiang Libo, 57, is a self-styled poet who spent his money building the store over the past three years. He hopes to offer the local villagers, especially children, improved book access.

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“Before my bookshop was built, the closest bookshop or library to this village was in a town about 30km away,” Jiang said.

“I found fewer and fewer people read books, and bookstores generally are struggling. However, I acted in contravention of this by opening a bookstore in a place with very few readers,” he said.

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“My thought is: when villagers are idle, or kids are on holiday, they can come to read books. Isn’t that wonderful?”

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