‘Everyone is their own hero’: goose leg vendor speaks at top China university, inspires students with street snack internet sensation story
- Woman sells tasty food to university students who propel her to fame
- Does not enjoy spotlight, shares business principles and ‘life rhythm’

A street vendor who became an online sensation last year because of her tasty roasted goose legs, was invited to give a speech at the prestigious Peking University (PKU), where she told students that “everyone is their own hero”.
Chen Xiufeng, a native of Lianyungang from northeastern Jiangsu province, has worked in Beijing for two decades. Since 2016, she has been roasting goose legs and selling them via orders on WeChat, state broadcaster CCTV reported.
Chen also sells her street snacks by the southwestern gate of PKU in the evening after preparing the food during the day.
Full of flavour and at 15 yuan (US$2) per piece, the goose legs are so popular among PKU students that many from nearby Tsinghua University also queue up to buy them.
Chen, who is in her 50s and is affectionately called “Auntie Goose Legs”, shot to fame at the end of last year as students from these two top universities competed to persuade her to sell her tasty fare in their school exclusively.

Chen said she was under great pressure at that time with hundreds of strangers adding contacts with her on WeChat and many people gathered to look at her when she was busy distributing the food.