Nicole Carroll has returned to CrossFit “filled with optimism” now the leadership has changed. The director of training resigned earlier in June after the now former CEO Greg Glassman tweeted “It’s FLOYD-19”, combining Covid-19 with George Floyd. Glassman resigned as CEO earlier this month and sold CrossFit to Eric Roza last week.
“I am greatly encouraged by the conversations I’ve shared with [Roza] over the last couple of weeks. In fact, with each interaction, I’m filled with ever more optimism. There is hope and healing in the air for the community,” Carroll posted on Instagram.
Glassman’s original tweet was in response to a tweet about racism as a public health issue. He doubled down on his comment, then later apologised for using Floyd, a black man killed by white police officers, to make his point but insisted it was “not racist”. Sponsors, gyms and athletes began to abandon the sport. Glassman resigned as CEO and was replaced by Dave Castro. But as he still owned the company, it did little to stem the tide.
A leaked Zoom call that featured Glassman asking why he should mourn Floyd other than it being the “white thing to do”, among a number of conspiracy theories caused further damage. Then, accusations of sexual harassment in the work place emerged as another blow to Glassman. He sold the company to Roza, who now assumes the roll of CEO, last week.
“Just over three weeks ago I resigned my position with CrossFit. Today, I could not be happier to make the announcement that I am returning,” Carroll’s post read. “Walking away from something I spent so many years helping build; my livelihood, the only career I’ve known and a team whom I love dearly, was one of the hardest decisions I’ve ever had to make; both personally & professionally.”
She added that with Roza in charge there “is an authentic commitment to creating a healthy & inclusive company culture, mending relationships, innovating forward, and restoring a sense of pride in the CrossFit name.”
“I want to be part of this future. Finally, I can’t even begin to say thank you enough to everyone for their messages of love and support; many of them made me cry but all filled dark days with much needed light. Thank you.”
“I am ready for a new beginning and the opportunity to be back where I belong,” she added.
Roza posted on Instagram too, simply saying “welcome home [Nicole Carroll].”