Honestbee’s Habitat store doubles up as an innovation lab for the company to test out integrated online and offline strategies. Photo: Handout
Honestbee’s Habitat store doubles up as an innovation lab for the company to test out integrated online and offline strategies. Photo: Handout

From supermarkets to super apps, Southeast Asian tech start-ups are looking to China not Silicon Valley

  • Southeast Asian companies are increasingly looking towards China for internet and technology innovations to drive their business models into the future
  • Both regions have high mobile penetration rates, with large swathes of people going directly online via the mobile internet

Honestbee’s Habitat store doubles up as an innovation lab for the company to test out integrated online and offline strategies. Photo: Handout
Honestbee’s Habitat store doubles up as an innovation lab for the company to test out integrated online and offline strategies. Photo: Handout
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