Hong Kong e-commerce start-up Popmap offers universal check-out cart to take the pain out of global shopping sprees
Company lets customers buy from myriad boutiques around the world in a single transaction; promotes itself as a bespoke service offering advice and sending out tailored discounts

Online shoppers who prefer shopping at independent boutique shops but are tired of website-hopping will be pleased to hear that Hong Kong-based e-commerce start-up Popmap now offers a universal check-out cart.
Customers can now shop from a list of boutiques around the world and check out all of their items in one transaction with Popmap’s universal shopping cart, regardless of where the stores are located.
A customer can, for example, make a purchase from a shoe store in New Zealand and a necklace from Sweden in the same order without the hassle of two separate transactions. The items will then be shipped separately.
“We’ve expanded the platform into a global marketplace for boutiques, to allow people to shop in any country with just two clicks, into one cart,” said co-founder Idris Sersoub, who said that Popmap’s services were previously limited to local boutiques for customers in Hong Kong.
Customers in Hong Kong who order from local boutiques on the platform will continue to receive their items within the hour by courier.