The rapid ascent of Taobao Marketplace and Tmall has helped nurture billion-dollar courier companies like SF Express and ZTO Express, which are capable of delivering packages from Shenzhen to Beijing in less than 24 hours. Photo: Agence France-Presse

How Alibaba’s Taobao solved the trust problem in China and changed the way people shop

From humble beginnings as a local platform going up against then-incumbent eBay, Alibaba is now the clear leader in China’s vast US$1 trillion e-commerce market

Topic |   Ecommerce

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The rapid ascent of Taobao Marketplace and Tmall has helped nurture billion-dollar courier companies like SF Express and ZTO Express, which are capable of delivering packages from Shenzhen to Beijing in less than 24 hours. Photo: Agence France-Presse
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Zen Soo

Zen Soo

Zen Soo joined the Post in 2015. She covers China technology, in particular e-commerce, online to offline and mobile payments. She also writes about Southeast Asian tech companies.

Li Tao

Li Tao

Li Tao is a senior technology reporter, based in Shenzhen. He focuses on big enterprises including Alibaba, Huawei and ZTE, hardware makers, and smartphone brands such as Oppo, Vivo and Oneplus. He joined the Post in 2017 after working for more than seven years with China Daily in Hong Kong. He has masters degrees in both laws and journalism.