Image shows a ‘pay with your face’ system at Alibaba's Hema store in Shanghai in November 2017. Photo: SCMP
Alibaba says New Retail strategy is paying off as Hema shopper data shows bigger average spending
Alibaba's Hema Supermarkets are a key testing ground for Alibaba's New Retail concept, since shoppers can shop both online and offline
Image shows a ‘pay with your face’ system at Alibaba's Hema store in Shanghai in November 2017. Photo: SCMP