Daniel Zhang, CEO of Alibaba Group, making a speech in Shanghai after the 2018 Singles’ Day Shopping Festival ended at midnight on Sunday, setting a record of 213.5 billion yuan. Photo: Simon Song

Alibaba sets record US$30.8 billion for Singles’ Day sales, underscoring resilience in consumer spending

Sales tally surpassed last year’s record at 3.49pm on Sunday
Singles’ Day sales performance increasingly seen as a barometer for China retail health and consumer confidence

Topic | Singles' Day (11.11)

Zen Soo and Li Tao in Shenzhen

Published: 12:00am, 11 Nov, 2018

Updated: 7:57pm, 12 Nov, 2018

Daniel Zhang, CEO of Alibaba Group, making a speech in Shanghai after the 2018 Singles’ Day Shopping Festival ended at midnight on Sunday, setting a record of 213.5 billion yuan. Photo: Simon Song

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Zen Soo

Zen Soo joined the Post in 2015. She covers China technology, in particular e-commerce, online to offline and mobile payments. She also writes about Southeast Asian tech companies.

Li Tao

Li Tao is a senior technology reporter, based in Shenzhen. He focuses on big enterprises including Alibaba, Huawei and ZTE, hardware makers, and smartphone brands such as Oppo, Vivo and Oneplus. He joined the Post in 2017 after working for more than seven years with China Daily in Hong Kong. He has masters degrees in both laws and journalism.