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Hong Kong urged to adopt design thinking to stay innovative in technology era

Creative mindsets are increasingly being sought after as cities like Hong Kong strive to stay competitive in rapidly changing technological landscape

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DesignInspire 2017 at the Hong Kong Convention and Exhibition. Hong Kong has staged several design thinking workshops for more than 300 civil servants in the city. Photo: SCMP/Nora Tam
Zen Soo

Design thinking, a mindset focused on what future customers want instead of relying on past data and methods to make decisions, is a great source of differentiation for companies and is becoming increasingly important in the era of artificial intelligence, according to innovation expert Tom Kelley.

Creative mindsets are required especially since robots and algorithms are capable of doing manual, routine jobs that humans are doing today, according to Tom Kelley, a partner at global design firm IDEO and author of Creative Confidence, The Art of Innovation and The 10 Faces of Innovation.

“If you have a routine job, you'd have to be looking over your shoulder all the time for artificial intelligence,” Kelley said. “Your best defence against AI taking over your job is to be 100 per cent creative and do things that have never be done before.”

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Tom Kelley, partner at industrial design firm IDEO, speaking at the Hong Kong event. Photo: Handout
Tom Kelley, partner at industrial design firm IDEO, speaking at the Hong Kong event. Photo: Handout

Such mindsets and approaches to problem-solving are increasingly being sought after as cities like Hong Kong strive to stay competitive and innovative in a rapidly changing technological landscape.

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The Hong Kong government has worked closely with the Hong Kong Design Centre (HKDC) to promote design thinking and improve problem-solving and creativity, not just for businesses, but also within the government itself.

“Design thinking starts with empathy and … identifying the human need,” Kelley said.

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