Google removes Nexus 6 from online stores globally to make way for 6P, hailed as best Android on the market
Google has yanked its Nexus 6 smartphone from the Google Store in Hong Kong and globally, marking the end of a year-long run for its 2014 flagship device.
First launched in October last year, it was officially removed from all online stores on Wednesday, according to media reports. It is now listed as “no longer available for purchase”.
The 6-inch Nexus 6 - more of a phablet than a smartphone - faced sluggish sales despite good reviews, according to Google. The handsets were made by Motorola, which China’s Lenovo bought early last year for US$2.9 billion.
The US-based internet company said in its first quarter earnings call this year that “declines” in Nexus sales had affected other revenues for the company.
But Nexus fans need not fret as two successors to the device - the 5X and 6P - are available for purchase in Hong Kong from HKD$3,398 (US$440). They were both launched in October, and the move to kill off the Nexus 6 seems aimed at buoying up their sales.
The smaller Nexus 5X is produced by LG, while Chinese smartphone maker Huawei makes the Nexus 6P. The latter has recently been hailed as the best Android smartphone on the market, according to technology site The Verge.
Meanwhile, earlier this week Google launched its Pixel C, a 10.2-inch high-end tablet that comes with an optional Bluetooth keyboard. It can be purchased at the Hong Kong Google Store from HK$3,888.
Google’s devices are first in line to get the latest Android updates and run stock versions of the operating system. In contrast, rivals like South Korea’s Samsung and China’s HTC must tweak the Android interfaces for their own mobile devices.
The quick updates and stock version of Android are the biggest selling points for Google’s devices. Currently, the Nexus 5X, 6P and Pixel C tablet run Marshmallow 6.0 out of the box, the latest operating system available on the Android ecosystem.