Arome Bakery: A leading Hong Kong-based Japanese-style chain bakery, Arome Bakery operates over 50 shops across the region. Specialising in a wide array of breads, cakes, and desserts, including popular fruit, chocolate, and cheese varieties, they also offer custom wedding cakes. Acquired by Maxim’s Catering, the company targets the mass market, focusing on delivering a premium Japanese gourmet experience with quality ingredients. Their overall business strategy centres on upholding Japanese craftsmanship and offering affordable luxury in their baked goods.