Casual apparel retailer Giordano International plans to push its main label upmarket and raise prices by 10 to 15 per cent over the next two years, leaving spin-off brand Beau Monde to focus on affordable basics.
Giordano International is a Hong Kong-based retailer of men's, women's and children's clothing founded in 1981 by Jimmy Lai, who sold the company in 1996. The company listed in Hong Kong in 1991.
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