The latest news and top stories on Hong Kong’s Consumer Council. A prominent Hong Kong-based independent statutory body, Hong Kong’s Consumer Council is dedicated to safeguarding consumer rights and enhancing welfare. Established in 1974, its primary mission involves promoting fair market practices and empowering consumers. The Council’s main activities include handling complaints, mediating disputes, conducting product testing and market research and providing consumer education through publications like CHOICE Magazine. It plays a significant role in advocating for pro-consumer policies and legislation, contributing to a safe and just consumption environment.