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Apple
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Apple

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Apple
Apple
Apple designs and sells consumer electronics and personal computers, and also operates retail stores and streaming service Apple TV+. It is one of the world’s biggest companies and the second-largest mobile phone-maker after Samsung.
Chairman / President
Arthur D. Levinson
CEO / Managing Director
Tim Cook
Tim Cook
CFO / Finance Director
Luca Maestri
Industry
Computer hardware. Computer software. Consumer electronics. Digital distribution
Website
apple.com
Headquarters address
Apple Campus, Cupertino, California, U.S.
Stock Code
NASDAQ: AAPL
Year founded
1976
Jessica Williams plays Gaby in the Apple TV comedy-drama series, Shrinking, which is now into season three. Photos: @msjwilly/Instagram
Fame and celebrity

Meet Jessica Williams, who plays Gaby in Apple TV’s Shrinking

Starting off with improv in school, she joined Amy Poehler’s comedy group and broke through as the youngest correspondent on The Daily Show.

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South Korea

Google’s Gemini surges in South Korea, challenging ChatGPT, after latest launch

Donald Trump

‘Never been more relevant’: did Trump make Davos great again?

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Mainland China

Apple cuts prices for Lunar New Year as competition heats up in mainland China

Apple offers discounts on iPhones, MacBook and other products – its second promotion in a month ahead of the holiday.

Apple led the smartphone market in mainland China with a 22 per cent share in the fourth quarter of 2025. Photo: AFP
Smartphones

Huawei reclaims top spot over Apple in China smartphone market

Huawei turns to China-designed processors to complete a rebound from US sanctions and ship nearly 47 million smartphones domestically.

Artificial intelligence

Apple, Google strike Gemini deal for revamped Siri in major win for Alphabet

Alphabet has been jostling with OpenAI for the Apple deal, the financial details of which were not disclosed.

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Wellness

5 power-ups for 2026 to start your 2026 wellness journey right

Check out apparel and footwear from the likes of Sporty & Rich and American Vintage, then sign up for Apple Fitness+ to stay focused on your goals.

American Vintage is a buzzy French brand with a line of colourful retro fitness looks. Photo: Handout
Smartphones

Surging chip prices force Chinese smartphone maker Meizu to abandon launch

Memory-chip prices could jump between 40 and 50 per cent in the first quarter after rising by the same level in the previous quarter.

Trending in China

Profile | Zhou Qunfei: ex-security guard becomes world’s richest self-made woman entrepreneur

Woman who began life in destitution goes from factory floor to US$16 billion fortune; says success comes from ‘refusal to accept defeat’.

Smartphones

Xiaomi’s 17 Ultra, backed by Leica, challenges Apple’s iPhone Pro Max in imaging

The 17 Ultra’s US$998 starting price is nearly 8 per cent higher than the previous generation owing to the soaring cost of memory chips.

Xiaomi’s new 17 Ultra premium smartphone. Photo: Weibo
European Union

Explainer | Trump vs EU: the European laws curbing big tech and irking US

The US is challenging EU digital regulations, accusing them of censorship and targeting American tech firms.

The EU’s tough tech laws clash with Trump’s stance as fines reshape Big Tech’s future in Europe. Photo: AFP
United States

Trump’s US$100,000 H-1B visa fee upheld by judge, as lottery system ends

The US awards 85,000 H-1B visas annually via lottery, with Indian nationals accounting for nearly three-quarters of recipients.

Huawei

Huawei cuts Pura X prices as Samsung and Apple foldables loom

Huawei has cut prices on its widescreen Pura X by as much as 800 yuan, as foldables face fresh pressure from Samsung and Apple launches.

Huawei

Huawei’s HarmonyOS crosses ‘survival line’ as user base hits 27 million

HarmonyOS 6, the latest iteration, was initially made available to developers in June and released to Chinese consumers in October.

Huawei’s HarmonyOS 6 operating system. Photo: Handout
Ant Group

China fintech giant Ant upgrades AI health app to tap eldercare, wellness demand

App AQ integrates Apple and Huawei devices, adds family health profiles and smart reminders to boost user engagement.

Ant Group’s AI health app AQ has accumulated 15 million monthly active users since its launch in June 2025. Photo: Handout
China Future Tech briefing

AI | China chases superintelligent AI without sci-fi movie risks

AI systems with human-level intelligence, or higher, offer the promise of solutions to humanity’s biggest challenges but the risk of humans losing control.

Smartphones

Apple takes China’s smartphone battle house to house with 3-hour iPhone delivery

Apple is ramping up the fight for the Chinese market as rivals Huawei and Xiaomi pile on the pressure.

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US immigration

US government sued over removal of app that tracks immigration agents

ICEBlock developer alleges free speech violations after Apple removed the popular app following pressure from the Trump administration.

Police and ICE officers in New York last month. Photo: Reuters
Fashion

Christmas 2025 gift guide: suited and booted in timeless black and white

From an Apple iPhone 17 Pro to a Tudor Black Bay watch, black and white make a telling impression – always smart, never out of place.

Artificial intelligence

Opinion | AI market will only have room for so many winners

There is not enough room in the market for all those raising billions to invest in AI, and there will inevitably be more losers than winners.

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VR and AR

Ex-Apple engineer unveils chip to rival Vision Pro for XR headsets, AI glasses

The Jizhi G-X100 features a photon-to-photon latency of just 9 milliseconds, faster than 12 ms for Apple’s Vision Pro.

The Jizhi G-X100 is claimed to be the first Chinese all-in-one mixed reality (MR) chip for spatial computing. Photo: Handout
Huawei

Huawei’s new app allows AirDrop-style transfers between HarmonyOS and Apple iOS

HarmonyOS 6 is expected to be found in more than 90 Huawei devices after a software update by year end.

Richard Yu Chengdong, chairman of the Consumer Business Group at Huawei, showcases the Mate 80 series smartphones on November 25, 2025. Photo: Handout
India

India scraps mandatory cybersecurity app on new phones after backlash

The Indian government confidentially ordered companies like Apple, Samsung, and Xiaomi to install the Sanchar Saathi app on their new phones.

Artificial intelligence

ByteDance-powered AI phone snapped up by consumers keen to try agentic assistant

The joint effort is the latest example of China’s advantages in combining AI capabilities with conventional consumer gadgets.

Artificial intelligence

ByteDance teams up with ZTE as China races to take on Apple in agentic AI phones

From editing photos to booking restaurants, ByteDance’s partnership with ZTE offers a glimpse of China’s vision for agentic AI phones.

TikTok owner ByteDance has teamed up with ZTE to put its agentic AI into smartphones. Photo: Shutterstock
Malaysia

From Singapore to Malaysia, tech firms double down on AI despite bubble fears

Bubble bursting? Not here. Meet the regional founders who see a potential global AI crash as a ‘healthy’ correction.

An electronic chip board used for AI processing. Photo: Shutterstock
Artificial intelligence

Hong Kong’s HKChat raises AI expectations as 90,000 users join app in debut week

HKChat tops free app ranking on Apple’s Hong Kong App Store on Sunday.

Huawei

Huawei’s latest Kirin 9030 processor powers premium Mate 80 smartphones

Huawei’s Richard Yu Chengdong claims strong double-digit performance improvement by the new Mate 80 models running the Kirin 9030 processor.

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