Jaimelynne Toh

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Remembering K-drama’s Song Yoo-jung: from iKon and Nive K-pop music videos to beloved KBS TV series School 2017 and that unforgettable Baskin Robbins commercial

She passed away at just 26 years old, but her career was filled with memorable moments – from her debut as a fresh-faced teenager in Golden Rainbow to 2019 web series Dear My Name

She passed away at just 26 years old, but her career was filled with memorable moments – from her debut as a fresh-faced teenager in Golden Rainbow to 2019 web series Dear My Name

Remembering K-drama’s Song Yoo-jung: from iKon and Nive K-pop music videos to beloved KBS TV series School 2017 and that unforgettable Baskin Robbins commercial
26 Jan 2021 - 12:01PM
Iron was one of K-pop’s most controversial stars: from working with BTS’ RM to duetting with AOA’s Jimin, 6 defining moments in the troubled idol’s life

From working with BTS’ RM to his Unpretty Rapstar duet with AOA’s Jimin, the most memorable musical moments in the controversial star’s life

From working with BTS’ RM to his Unpretty Rapstar duet with AOA’s Jimin, the most memorable musical moments in the controversial star’s life

Iron was one of K-pop’s most controversial stars: from working with BTS’ RM to duetting with AOA’s Jimin, 6 defining moments in the troubled idol’s life
26 Jan 2021 - 11:42AM
Is The Penthouse really ‘Sky Castle on steroids’? The K-drama might not feature Bae Suzy or Hyun Bin, but what it lacks in Hallyu star power, it makes up for with addictive plot lines

This murder mystery set in a luxury Gangnam penthouse sees plot twists galore for Lee Ji-ah and Kim So-yeon: as the first season ends and another begins, here’s why you should watch

This murder mystery set in a luxury Gangnam penthouse sees plot twists galore for Lee Ji-ah and Kim So-yeon: as the first season ends and another begins, here’s why you should watch

Is The Penthouse really ‘Sky Castle on steroids’? The K-drama might not feature Bae Suzy or Hyun Bin, but what it lacks in Hallyu star power, it makes up for with addictive plot lines
12 Jan 2021 - 9:00AM
Nam Joo-hyuk to Lee Jong-suk – 5 Korean actors who started off as fashion models before hitting the K-drama big time

You might recognise these handsome hotties from famous Korean series like Secret Garden and The Heirs – but before stalking the screen they all began by walking the runway

You might recognise these handsome hotties from famous Korean series like Secret Garden and The Heirs – but before stalking the screen they all began by walking the runway

Nam Joo-hyuk to Lee Jong-suk – 5 Korean actors who started off as fashion models before hitting the K-drama big time
9 Nov 2020 - 6:00PM
Seo Ye-ji’s new K-drama character in Island sounds suspiciously similar to her breakout role as It’s Okay to Not Be Okay’s Ko Moon-young – what do we know so far?

We all fell in love with her portrayal of the affluent, arrogant author at the heart of It’s Okay to Not Be Okay – but is her next K-drama just a typecast copycat?

We all fell in love with her portrayal of the affluent, arrogant author at the heart of It’s Okay to Not Be Okay – but is her next K-drama just a typecast copycat?

Seo Ye-ji’s new K-drama character in Island sounds suspiciously similar to her breakout role as It’s Okay to Not Be Okay’s Ko Moon-young – what do we know so far?
4 Nov 2020 - 10:00AM
Blackpink’s Jisoo scored her first K-drama lead role in Snowdrop alongside One Spring Night’s Jung Hae-in – but why is the 2021 JTBC series already causing controversy?

Prompting comparisons to hit Netflix series Crash Landing on You, Jisoo’s K-drama debut Snowdrop might prove too political for the average K-pop fan

Prompting comparisons to hit Netflix series Crash Landing on You, Jisoo’s K-drama debut Snowdrop might prove too political for the average K-pop fan

Blackpink’s Jisoo scored her first K-drama lead role in Snowdrop alongside One Spring Night’s Jung Hae-in – but why is the 2021 JTBC series already causing controversy?
27 Oct 2020 - 3:12PM
Who is Kim Yohan, the 21-year-old Produce 101 K-pop idol that bagged the lead role in the Korean remake of A Love So Beautiful?

His boy group X1 may have been short-lived, but many had already embraced this taekwondo black belt-turned-singing idol long before he got his big break with A Love So Beautiful

His boy group X1 may have been short-lived, but many had already embraced this taekwondo black belt-turned-singing idol long before he got his big break with A Love So Beautiful

Who is Kim Yohan, the 21-year-old Produce 101 K-pop idol that bagged the lead role in the Korean remake of A Love So Beautiful?
3 Oct 2020 - 8:00AM
Kim Soo-hyun of It’s Okay Not to Be Okay fame wasn’t always this handsome and polished – here’s the evidence

Crazy hair, off-colour comments and some photos he may (or may not) prefer to keep secret – K-drama actor Kim Soo-hyun was a little more cheeky in his 20s

Crazy hair, off-colour comments and some photos he may (or may not) prefer to keep secret – K-drama actor Kim Soo-hyun was a little more cheeky in his 20s

Kim Soo-hyun of It’s Okay Not to Be Okay fame wasn’t always this handsome and polished – here’s the evidence
18 Sep 2020 - 10:14AM
How Netflix’s It’s Okay to Not Be Okay K-drama star Seo Ye-ji made luxury Korean fashion brands like Minju Kim, Subyul and Eenk famous – check out the amazing outfits she wore on the show

On Netflix’s It’s Okay to Not Be Okay, Seo Ye-ji not only wears luxury labels like Chanel and Cartier but also top Korean brands like Minju Kim, Subyul and Eenk

On Netflix’s It’s Okay to Not Be Okay, Seo Ye-ji not only wears luxury labels like Chanel and Cartier but also top Korean brands like Minju Kim, Subyul and Eenk

How Netflix’s It’s Okay to Not Be Okay K-drama star Seo Ye-ji made luxury Korean fashion brands like Minju Kim, Subyul and Eenk famous – check out the amazing outfits she wore on the show
17 Sep 2020 - 10:00AM
Eat With Boki’s Moon Bok-hee is just the latest Mukbang star to be exposed for faking, fooling fans and secret sponsorship deals – is Korean YouTube culture broken?

Mukbanger Moon Bok-hee and SchususuTV stylist Kang Hyeyeon are among a growing number of YouTube stars under fire in South Korea for misleading fans

Mukbanger Moon Bok-hee and SchususuTV stylist Kang Hyeyeon are among a growing number of YouTube stars under fire in South Korea for misleading fans

Eat With Boki’s Moon Bok-hee is just the latest Mukbang star to be exposed for faking, fooling fans and secret sponsorship deals – is Korean YouTube culture broken?
14 Sep 2020 - 11:33AM
NCT Dream’s Na Jaemin: 5 facts about the K-pop ‘angel’ that Chinese fans rented a satellite and Seoul’s Coex Aquarium to impress

From his charity work to his acting awards, there’s a reason NCT Dream’s Na Jaemin has such a loyal and generous fan base

From his charity work to his acting awards, there’s a reason NCT Dream’s Na Jaemin has such a loyal and generous fan base

NCT Dream’s Na Jaemin: 5 facts about the K-pop ‘angel’ that Chinese fans rented a satellite and Seoul’s Coex Aquarium to impress
10 Sep 2020 - 10:00AM
Nike’s 5 most iconic sneaker collaborations – from the Dior x Air Jordan 1 to Comme des Garçons, Sacai and more fashion brands

Luxury brands like Dior, Comme des Garçons and Sacai have teamed up with the sportswear giant – which collabs make our top 5 picks?

Luxury brands like Dior, Comme des Garçons and Sacai have teamed up with the sportswear giant – which collabs make our top 5 picks?

Nike’s 5 most iconic sneaker collaborations – from the Dior x Air Jordan 1 to Comme des Garçons, Sacai and more fashion brands
6 Sep 2020 - 6:22AM
Blackpink fashion style: their stunning Ice Cream outfits and how Rosé, Jennie, Lisa and Jisoo like to dress both on and offstage

With all eyes currently on the four princesses of K-pop after Blackpink’s release of Ice Cream with Selena Gomez, we analyse the personal styles of the group’s members Rosé, Jennie, Lisa and Jisoo – both on and offstage.

With all eyes currently on the four princesses of K-pop after Blackpink’s release of Ice Cream with Selena Gomez, we analyse the personal styles of the group’s members Rosé, Jennie, Lisa and Jisoo – both on and offstage.

Blackpink fashion style: their stunning Ice Cream outfits and how Rosé, Jennie, Lisa and Jisoo like to dress both on and offstage
4 Sep 2020 - 10:10AM
Netflix’s K-drama success with It’s Okay to Not Be Okay is spurring Korean streaming platforms Watcha, Seezn and Kakao Play to strike back

As Netflix takes an ever-bigger slice of the K-drama pie, new home-grown Korean streaming platforms are striking back to reclaim viewers from the global streaming giant

As Netflix takes an ever-bigger slice of the K-drama pie, new home-grown Korean streaming platforms are striking back to reclaim viewers from the global streaming giant

Netflix’s K-drama success with It’s Okay to Not Be Okay is spurring Korean streaming platforms Watcha, Seezn and Kakao Play to strike back
15 Aug 2020 - 12:00PM
Jungkook from BTS’ flying perm, Chen from Exo’s front frizz: the latest permed hairstyles of K-pop idols taking Asia by storm

From the flying perm of BTS’ Jungkook to the front frizz of Chen from Exo, here’s a round-up of the latest K-pop idol perms that have got teenagers across Asia rushing to change their hairstyles.

From the flying perm of BTS’ Jungkook to the front frizz of Chen from Exo, here’s a round-up of the latest K-pop idol perms that have got teenagers across Asia rushing to change their hairstyles.

Jungkook from BTS’ flying perm, Chen from Exo’s front frizz: the latest permed hairstyles of K-pop idols taking Asia by storm
16 Aug 2020 - 8:29PM
Is Jessica Jung’s first novel Shine a K-pop autobiography in disguise – and when will the former Girls’ Generation singer’s YA story be made for Netflix?

The story of a Korean-American teen who is picked by a major agency to debut in a 9-piece K-pop girl group? That sure sounds familiar ...

The story of a Korean-American teen who is picked by a major agency to debut in a 9-piece K-pop girl group? That sure sounds familiar ...

Is Jessica Jung’s first novel Shine a K-pop autobiography in disguise – and when will the former Girls’ Generation singer’s YA story be made for Netflix?
5 Aug 2020 - 12:00PM
Seo Ye-ji’s luxurious outfits in Netflix’s It’s Okay to Not Be Okay are as expensive as they look – think Cartier, Dior, Prada …

Move over, Killing Eve’s Villanelle: Seo Ye-ji’s outfits in the smash-hit K-drama series are making headlines for their glamorous, show-stopping appeal

Move over, Killing Eve’s Villanelle: Seo Ye-ji’s outfits in the smash-hit K-drama series are making headlines for their glamorous, show-stopping appeal

Seo Ye-ji’s luxurious outfits in Netflix’s It’s Okay to Not Be Okay are as expensive as they look – think Cartier, Dior, Prada …
3 Aug 2020 - 8:00AM
Blackpink’s Lisa loves Kemissara – here’s 4 hip Thai fashion designers, from Boyy to Princess Sirivannavari Nariratana, putting Southeast Asian style on the map

Blackpink’s Lisa loves Kemissara Studio – so what other Thai designers should you be searching and sporting?

Blackpink’s Lisa loves Kemissara Studio – so what other Thai designers should you be searching and sporting?

Blackpink’s Lisa loves Kemissara – here’s 4 hip Thai fashion  designers, from Boyy to Princess Sirivannavari Nariratana, putting Southeast Asian style on the map
27 Jul 2020 - 12:05PM
K-pop bullying controversy: NCT’s Taeyong finally cleared of picking on an overweight classmate – will SM Entertainment pursue legal action?

Is K-pop broken? NCT 127 leader Taeyong has been harassed by haters due to an angry ex-classmate’s web of lies: finally the truth has come to light

Is K-pop broken? NCT 127 leader Taeyong has been harassed by haters due to an angry ex-classmate’s web of lies: finally the truth has come to light

K-pop bullying controversy: NCT’s Taeyong finally cleared of picking on an overweight classmate – will SM Entertainment pursue legal action?
20 Jul 2020 - 12:04PM
K-drama The King: Eternal Monarch tanked on Netflix but who is to blame – stars Lee Min-ho and Kim Go-eun, or writer Kim Eun-sook?

Despite the initial fanfare the Netflix-distributed series received, critics and viewers were unimpressed by this drama penned by the writer of Goblin and Descendants of the Sun

Despite the initial fanfare the Netflix-distributed series received, critics and viewers were unimpressed by this drama penned by the writer of Goblin and Descendants of the Sun

K-drama The King: Eternal Monarch tanked on Netflix but who is to blame – stars Lee Min-ho and Kim Go-eun, or writer Kim Eun-sook?
9 Jul 2020 - 2:53PM
NCT’s Johnny Suh, America’s very own K-pop star – the catlike rapper with a towering 6-foot tall frame and washboard abs

Fans can’t get enough of the K-pop hottie with a towering 6-foot frame and washboard abs

Fans can’t get enough of the K-pop hottie with a towering 6-foot frame and washboard abs

NCT’s Johnny Suh, America’s very own K-pop star – the catlike rapper with a towering 6-foot tall frame and washboard abs
8 Jul 2020 - 4:36PM
BTS’ Suga, IU, TVXQ’s Yunho and more K-pop idols that lived through poverty, cockroaches and hungry humble backgrounds

They might be household names now raking in the millions, but from BTS’ Suga to the late Goo Hara, these 5 Korean superstars once had to struggle for their meals

They might be household names now raking in the millions, but from BTS’ Suga to the late Goo Hara, these 5 Korean superstars once had to struggle for their meals

BTS’ Suga, IU, TVXQ’s Yunho and more K-pop idols that lived through poverty, cockroaches and hungry humble backgrounds
24 Jun 2020 - 8:00AM
Is DeVita South Korea’s next star singer? Why Chloe Cho aims for ‘world domination’

Move over boys: South Korean label AOMG signs their third female artist – meet DeVita, aka Chloe Cho, as she plans for ‘world domination’

Move over boys: South Korean label AOMG signs their third female artist – meet DeVita, aka Chloe Cho, as she plans for ‘world domination’

Is DeVita South Korea’s next star singer? Why Chloe Cho aims for ‘world domination’
22 Jun 2020 - 4:00PM
K-pop band NCT 127 on their new album Neo Zone: The Final Round, Bruce Lee’s influence on them, and how much NCTzens mean to them – interview

In a virtual Q&A, we talk with the boys about the new songs on their album, about their live-stream concert and future plans – and we hear a special message to NCTzens

In a virtual Q&A, we talk with the boys about the new songs on their album, about their live-stream concert and future plans – and we hear a special message to NCTzens

K-pop band NCT 127 on their new album Neo Zone: The Final Round, Bruce Lee’s influence on them, and how much NCTzens mean to them – interview
17 Jun 2020 - 8:00AM
Why When The Weather is Fine – starring Park Min-young and Seo Kang-joon – is not your typical Korean drama romance

Romcom darling Park Min-young dials down for the more mellow charms of JTBC’s latest Korean drama series

Romcom darling Park Min-young dials down for the more mellow charms of JTBC’s latest Korean drama series

Why When The Weather is Fine – starring Park Min-young and Seo Kang-joon – is not your typical Korean drama romance
16 Jun 2020 - 4:00PM
K-pop’s NCT Dream on new EP Reload, live-stream Beyond the Dream Show, growing up and why Puzzle Piece is their favourite song – interview

STYLE talks exclusively to the South Korean boy band about hit new single Ridin’, how coronavirus caused cancelled gigs and why Jeno and Jaemin write the lyrics

STYLE talks exclusively to the South Korean boy band about hit new single Ridin’, how coronavirus caused cancelled gigs and why Jeno and Jaemin write the lyrics

K-pop’s NCT Dream on new EP Reload, live-stream Beyond the Dream Show, growing up and why Puzzle Piece is their favourite song – interview
9 Jun 2020 - 10:13AM
Are the winners of rigged K-pop reality show Produce 101 the villains or the victims – should Iz*One and X1 be compensated?

Controversy forces boy band X1 to split up while girl group Iz*One are criticised for their successful comeback

Controversy forces boy band X1 to split up while girl group Iz*One are criticised for their successful comeback

Are the winners of rigged K-pop reality show Produce 101 the villains or the victims – should Iz*One and X1 be compensated?
4 Jun 2020 - 4:32PM
Exo’s Chen, Shinwa’s Jun Jin, Lee Yeon-hee – which K-pop and Korean drama stars got married, and who had a baby during lockdown?

The whole world may have been in lockdown, but several Korean stars still had plenty of time for love, with surprise baby news and wedding announcements sweeping across social media

The whole world may have been in lockdown, but several Korean stars still had plenty of time for love, with surprise baby news and wedding announcements sweeping across social media

Exo’s Chen, Shinwa’s Jun Jin, Lee Yeon-hee – which K-pop and Korean drama stars got married, and who had a baby during lockdown?
1 Jun 2020 - 10:00AM
Why NCT Dream is the K-pop group to watch this year, following rebooted new album release Reload

Reborn, rebooted, better? Once a temporary team concept, the teenage NCT sub-unit has been solidified forevermore – entering a bold new phase with fresh album Reload

Reborn, rebooted, better? Once a temporary team concept, the teenage NCT sub-unit has been solidified forevermore – entering a bold new phase with fresh album Reload

Why NCT Dream is the K-pop group to watch this year,  following rebooted new album release Reload
28 May 2020 - 9:00AM
Thank Jennie from Blackpink for South Korea’s ‘high teen’ fashion explosion – vintage 1990s items like scrunchies, pleated skirts and wide-legged jeans

Silky scrunchies, wide-legged jeans, tartan pleated skirts like Alicia Silverstone wore in Clueless – the ‘high teen’ fashion look in South Korea has exploded in popularity, and it all started with K-pop star Jennie Kim of Blackpink.

Silky scrunchies, wide-legged jeans, tartan pleated skirts like Alicia Silverstone wore in Clueless – the ‘high teen’ fashion look in South Korea has exploded in popularity, and it all started with K-pop star Jennie Kim of Blackpink.

Thank Jennie from Blackpink for South Korea’s ‘high teen’ fashion explosion – vintage 1990s items like scrunchies, pleated skirts and wide-legged jeans
25 May 2020 - 6:24PM