Simon Chadwick

Simon Chadwick

Simon Chadwick is a Professor of Sports Enterprise at Salford University in the UK, where he is also a member of the Centre for Sports Business.

Latest from Simon Chadwick

Opinion | Indian sport remains a great enigma: a Bollywood-style epic yet to be shown to the world

Despite its massive potential, Indian sport remains too inwardly focused, denying the country a crucial opportunity to become a major player in a worldwide industry.

Despite its massive potential, Indian sport remains too inwardly focused, denying the country a crucial opportunity to become a major player in a worldwide industry.

3 Aug 2020 - 8:11AM
Analysis | The game must go on: global football and the geopolitics of generosity

With many nations looking east for assistance in their pandemic responses, ties currently forming may have a lasting impact on the footballing world.

With many nations looking east for assistance in their pandemic responses, ties currently forming may have a lasting impact on the footballing world.

8 Apr 2020 - 8:32AM
Opinion | UFC, Manchester City and NFL money networks see East meets West meets private investment

Softbank, Endeavour and Silver Lake investment into likes of NFL, UFC and Manchester City is creating complex relationships spanning the globe

Softbank, Endeavour and Silver Lake investment into likes of NFL, UFC and Manchester City is creating complex relationships spanning the globe

19 Dec 2019 - 3:19PM
Opinion | Explosion in Japan’s commercial partnerships shows the soft power on offer in sport

It’s half-time in Japan’s year of sporting mega-events with the Rugby World Cup behind it and the 2020 Olympics ahead, the sponsorship frenzy that has gone alongside those events carries a lesson for the world – Japan is still a commercial powerhouse.

It’s half-time in Japan’s year of sporting mega-events with the Rugby World Cup behind it and the 2020 Olympics ahead, the sponsorship frenzy that has gone alongside those events carries a lesson for the world – Japan is still a commercial powerhouse.

20 Nov 2019 - 8:16AM
China’s football future: back to buying big after cooling-off period on expensive foreign investments

With a recent return to big investment in sport beginning to take its hold in China, a new dawn is breaking in the east.

With a recent return to big investment in sport beginning to take its hold in China, a new dawn is breaking in the east.

23 Jul 2019 - 8:08AM
Opinion | A tug of war between the emirates: Abu Dhabi and Dubai – two brothers battling in sports

Sports – or rather, investments in sports – have become a vehicle for competition in Abu Dhabi and Dubai’s fight for prominence.

Sports – or rather, investments in sports – have become a vehicle for competition in Abu Dhabi and Dubai’s fight for prominence.

2 Jul 2019 - 8:06AM
Opinion | Africa Cup of Nations: will China get its own Huawei as it looks to exploit yet another means to a strategic end?

Though this year’s Africa Cup of Nations will no longer be held in Cameroon, with Huawei soon set to introduce its 5G network to the continent, China’s grip on Africa is likely to stay tight for now

Though this year’s Africa Cup of Nations will no longer be held in Cameroon, with Huawei soon set to introduce its 5G network to the continent, China’s grip on Africa is likely to stay tight for now

17 Jun 2019 - 5:57PM
Opinion | Baku in the big league: Arsenal and Chelsea supporters caught up in Uefa playing politics with Azerbaijan

With Chelsea and Arsenal to contest the Uefa Europa League final, fans have turned their attention to Baku – the capital of Azerbaijan. What many don’t know, however, is the decision to host the game in the city is part of a much greater strategic plan.

With Chelsea and Arsenal to contest the Uefa Europa League final, fans have turned their attention to Baku – the capital of Azerbaijan. What many don’t know, however, is the decision to host the game in the city is part of a much greater strategic plan.

27 May 2019 - 8:55AM
Opinion | Fifa president Gianni Infantino plays the global game: how football has become a subtle but strong diplomacy tool

With the next Fifa Council meeting quickly approaching, Gianni Infantino’s recent travel itinerary offers insights into what’s really afoot in world politics at the moment

With the next Fifa Council meeting quickly approaching, Gianni Infantino’s recent travel itinerary offers insights into what’s really afoot in world politics at the moment

13 Mar 2019 - 4:47PM
Opinion | Sports sponsorship fuelling Gazprom’s soft power: how the Russian energy supplier uses football to reach out to decision-makers

Gazprom doesn’t sell any goods to consumers, but its advertising and brand visibility is significant in European football. What might the company have in the pipeline?

Gazprom doesn’t sell any goods to consumers, but its advertising and brand visibility is significant in European football. What might the company have in the pipeline?

5 Mar 2019 - 8:03AM
Opinion | Qatar scores in more than its sports goal: Asian Cup win is a victory for the gulf state’s soft power

The recent Asian Cup win means Qatar is being talked about for things other than its human rights record or regional feuds

The recent Asian Cup win means Qatar is being talked about for things other than its human rights record or regional feuds

16 Feb 2019 - 9:25PM
AFC Asian Cup 2019: Saudi Arabia vs Qatar more than a clash of football cultures with geopolitics set to play out on the pitch

Two feuding nations will meet in the Asian Cup in January, and the stage is set for something more than just a game

Two feuding nations will meet in the Asian Cup in January, and the stage is set for something more than just a game

4 Jan 2019 - 10:16AM
Beyond Gianni’s geopolitics: the Fifa president is not alone in changing the nature of sports and politics

Gianni Infantino’s vision of football as a geopolitical tool is finding a welcome reception among world leaders

Gianni Infantino’s vision of football as a geopolitical tool is finding a welcome reception among world leaders

8 Dec 2018 - 8:13AM
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29 Apr 2018 - 12:56PM
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20 Dec 2017 - 12:02PM
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8 Aug 2017 - 3:32PM